This page gives you ready-to-submit WhatsApp templates for a subscription renewal reminder, written for Indian customers in English and Hinglish. It suits SaaS, OTT, memberships and hosting. Copy the text, set the variables to match your data, and submit it for approval.
Subscription Renewal Reminder templates to copy
Version 1: English
Hi {{1}}, your {{2}} plan renews on {{3}} for Rs {{4}}. Manage your plan: {{5}}
Variables: {{1}} name, {{2}} plan, {{3}} date, {{4}} amount, {{5}} link
Version 2: Hinglish
Hi {{1}}, aapka {{2}} plan {{3}} ko Rs {{4}} mein renew hoga. Plan manage karein: {{5}}
Variables: same variables
Which Meta category is this?
Utility. This is a utility message: it tells the customer something they need to know about an existing order, booking, account or payment. Keep it free of promotion. If you add an offer, Meta can reclassify it as marketing, which costs more per message. Rates are set by Meta and change, so check the current India rate card; see our WhatsApp API pricing guide. InboxWA adds no markup to Meta's message fees.
When to send
Send 7 days and 1 day before renewal.
A mistake to avoid
Hiding how to cancel. A clear cancel link reduces complaints and chargebacks.
How to send it with InboxWA
- Create the template and submit it for Meta approval.
- Build the trigger in a flow, or upload a CSV for a one-time send. See how this works in InboxWA.
- Send only to contacts who opted in, and handle replies in the shared inbox.
More: all business message templates · template approval rules · template library.
Frequently asked questions
Do I need Meta approval for a subscription renewal reminder template?
Yes, for any message you start outside the 24-hour customer service window. Submit the template, wait for approval, then send it. Inside the window you can reply freely.
Can I change the wording after it is approved?
A small edit usually means submitting a new template version. Keep the approved text stable and put the parts that change into variables.
Can I send this in Hindi or another language?
Yes. Create a separate template per language and send each to the contacts who prefer it.
Try it on your own account
Plans from ₹999/month, zero markup on Meta's message fees. 7-day free trial, no card required.